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Property marketing that sells projects

Performance-led digital campaigns for property developers

Scale Your Business with Property Marketing Outsourcing

  • Sell out faster

  • Lower cost per lead

  • Qualified buyer enquiries 

Who we are

We Love Leads helps property professionals across Australia achieve stronger sales outcomes through performance-led marketing. We specialise in lead generation for residential, commercial and large-scale property projects — combining deep market understanding with campaigns built to convert. We work as a strategic growth partner, not just another digital agency.

Boutique. Property-focused. Performance-led.
Sydney-based. Australia-wide.

Property sectors we specialise in:
 

  • Residential developments

  • Commercial property

  • Build-to-Rent

  • House & Land projects

  • Industrial estates

HOW WE DELIVER YOUR PROPERTY LEADS 

Why Choose Outsourced Marketing? Marketing is essential, but not every business has the resources to build and maintain a full in-house team. Our specialists step in as an extension of your business — launching campaigns quickly and driving growth without the overhead.

Why partner with a marketing agency? Property marketing isn’t one-size-fits-all. Whether you operate in B2B Industrial, Commercial, or B2C Residential (including Build-to-Rent), property deals involve higher-value investments, longer sales cycles, and multiple stakeholders. We help you plan with clarity and drive sustainable growth through expert, performance-led digital marketing.

We partner with agents, developers and marketing teams to deliver measurable property results.

"Over my 30-year real estate career, I’ve never seen anything like it. The quality of leads generated for apartment sales through these Google, Facebook, and Instagram campaigns made other real estate lead sources look dismal. They deliver leads in spades. I recommend this service to all my clients".

Matt Carver, Director 
Carver, Real Estate,

Brighton, Vic

"Kellee’s Facebook, Instagram, and Google advertising campaigns quickly delivered high-quality leads, resulting in five conversions totaling $14 million in luxury off-the-plan apartment sales—including the sale of the Pavilion On The Park penthouse".

Selwyn Blackstone, Architect 

Pavilion On The Park, Armadale, Vic 

These online property buyer lead campaigns work. I’ve seen firsthand the high volume and quality of leads flowing through! The team kept us updated in detail on campaign setup and reporting. We Love Leads was a pleasure to work with.

Su Reynolds, 
Principal First National,
Byron Bay, NSW  
  

Kellee and her team marketed our sold-out project, Osborne Preston, kept us informed on ROI with weekly updates, and provided detailed monthly performance reports. We plan to engage their lead generation service for our next development.

Zachariah Chawk, CEO,
Property Developer
888 Infinity

WE KEEP YOUR PROPERTY ON TOP  

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left: We Love Leads targeting. Leaving the competition behind in Impression share, Graph from Pavilion On The Park, Search Campaign.

Search and Paid Social Media advertising are among the most effective channels for generating property leads. However, setting up and managing high-performing campaigns requires specialised expertise to deliver the exceptional results we achieve for our clients. As project marketing lead generation experts, we offer a comprehensive, end-to-end campaign management service.

When buyers search on Google, they’re focused and driven by intent, with a specific goal in mind. As property lead generation experts, we provide end-to-end campaign management, leveraging granular data insights to keep serious leads flowing while optimising your ad spend.

 SERVICES

When someone searches on Google, they’re already motivated — focused, intent-driven, and ready to act. That’s why Google Ads remains one of the most powerful lead-generation channels for property developers. Running a high-performing campaign takes more than keywords — it requires insight, testing, and ongoing optimisation. That’s where we come in. Our end-to-end Google Ads management ensures your spend works harder, visibility climbs higher, and serious buyers find you first. We’ve even placed campaigns above Domain, A&D, and REA — see how in our case studies.

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AD ACCOUNT SET-UP

Flawless ad account setup is crucial to campaign success. We configure Meta and Google Ads correctly from day one.

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RETARGETING​

Keep your property front of mind with strategic retargeting across Google and Meta for high-intent buyers.

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CUSTOMER PERSONAS 

Based on your property offering, we build detailed buyer personas by analysing demographics, intent signals and purchasing capacity.

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QUALIFIED LEADS  ​

Leads are filtered by budget, buyer intent and readiness, ensuring sales-ready enquiries — not tyre-kickers.

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KEYWORD RESEARCH

Strategic keyword planning ensures high-intent property buyers find you. We map buyer search behaviour from research to enquiry.

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LEAD MANAGEMENT​​​

Leads are delivered instantly to your team or CRM, with optional integrations and live data feeds.

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LANDING PAGES​​

Conversion-focused landing pages with clear calls-to-action, designed to turn interest into qualified enquiries.

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REPORTING​​

Fortnightly performance reviews, detailed monthly reports and 24/7 dashboard access.

CASE STUDY  

Pavilion on The Park, Armadale  

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ABOUT 

Data-led marketing built to sell property We Love Leads helps property and lifestyle brands connect with buyers, sellers and investors through performance-focused digital advertising. We reach the right people across Google, Meta and key platforms, using CRM and enquiry data to build audiences with clear buyer intent. By combining strategy, automation and intelligent optimisation, we run campaigns that support real sales conversations — giving teams the momentum they need to close deals and grow.

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Kellee Cruse | Director 

I’m a digital marketing specialist with over a decade of experience helping brands generate qualified leads, attract serious buyers and convert demand into sales. At We Love Leads, my team and I focus on campaign performance that supports real sales conversations and buyer intent.

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FAQs

Speak with our property lead-gen specialists to discuss your project.

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